We’re stoked with the new furniture in our Hope Room.
Why a hope room? Its a constant reminder that every meeting should start with a positive outlook, anything is possible. We’re here to be creative, to dream big. The Hope Room is a place to know your end game, and then figure out the next steps for getting there. Its also a term used by our friend, Bob Hartley.
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Posted by Andrew
Five months into the new business, it really is time to do some branding (or at least get a business card printed), so last week we sat a few designers down in a room and told them to go for it. Of course, brand is a whole lot more than a logo, font and some colour. Its a promise, a story and all that. Well, it took us three months just to come up with a name, thinking of all that brand stuff without sounding cheesy is hard.
Anyway, here are some ideas – feel free to comment and cast your vote for or against cheesy-ness.
EndGame
- Well planned, well designed, well built, well invested
- We know our end game – and what steps to take next
- We know what we’re good at – and what to say no to
- We like to win – but we enjoy the road there more
- We love quality – and we love it more when you can’t see it
- We do things well – and we will always do better next time
And here’s the EndGame arrow, which is in the process of being tidied up, fattened, coloured, drop-shadowed, 3D’ed, un-3D’ed – but hopefully very soon will be featured on a business card and which points up because that’s where we get our inspiration from.
6 Comments | Business, Marketing | Permalink
Posted by Andrew
Is it just me, or are people generally getting tired of “experts” who’ve done it once, then become full time coach?
I am, which is why I switched off google reader at the start of the year and stopped blogging.
I really admire people who’ve succeeded, then back themselves to do it again instead of just advising others how to do it. That’s how Xero started and there’s so much more to learn by watching people do it than talk about it.
This year, I started EndGame – a software house that is full of purpose and I love it. Its much more fun to do the stuff than to read about it or just talk about it.
There is some stuff that I’m itching to share along the journey, so I’m reviving this blog under its proper URL BusinessSavvySoftware.com and maybe, one day, I’ll even get it designed since RSS readers are so last year.
1 Comment | Business, Passion, Software | Permalink
Posted by Andrew
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